Professionals from leading companies have now registered to visit BIEMH in June. The campaign continues to progress in 136 countries, and efforts are now focused on priority countries such as France, Portugal, Germany, Italy, the United Kingdom, the Czech Republic, Poland, Turkey, the United States, India and Mexico. Special actions are also being undertaken in areas that have the highest industrial concentration of companies in Spain.

Attracting large buyers through the Hosted Buyers’ Programme is one of the main elements of this campaign. This initiative is a response to requests from the exhibitors themselves.